Privacy Policy | Allure Wellness Center

Privacy Policy & Notice of Privacy Practices (HIPAA)

Introduction

Allure Wellness Center (“we,” “us,” or “our”) is committed to protecting your privacy and safeguarding your health information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website (https://www.myallurewellness.com) and use our services.

This document also serves as our Notice of Privacy Practices under the Health Insurance Portability and Accountability Act of 1996 (HIPAA).

1. Information We Collect

1.1 Personal Information

We may collect personally identifiable information that you voluntarily provide to us, including:

Name
Phone number
Email address
Date of birth
Address
Health-related information for appointment scheduling or services

1.2 Automatically Collected Information

When you visit our website, we may collect:

IP address
Browser type
Operating system
Device information
Pages viewed and usage data

1.3 Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience and analyze site traffic. You can manage cookies through your browser settings.

2. How We Use Your Information

We use your information to:

Schedule and manage appointments
Communicate with you (including SMS/MMS with consent)
Provide healthcare and related services
Improve our website and services
Send updates or promotions (with consent)
Comply with legal and regulatory obligations

3. HIPAA: Use and Disclosure of Protected Health Information (PHI)

We may use and disclose your Protected Health Information (PHI) as permitted under HIPAA for:

Treatment: Providing and coordinating your care
Payment: Billing and insurance processing
Healthcare Operations: Administrative and quality improvement activities

We may also disclose PHI:

When required by law
For public health activities
To avert serious threats to health or safety
For law enforcement or government requests, as permitted

4. Substance Use Disorder Confidentiality (42 CFR Part 2)

If you receive services related to substance use disorder treatment, your records may be protected under 42 CFR Part 2, which provides additional privacy protections.

Under this law:

Your records cannot be disclosed without your written consent, except in limited circumstances
Unauthorized disclosure is prohibited and may result in penalties

If applicable, you will receive additional notices and consent forms specific to these protections.

5. How We Share Your Information

We may share your information:

With service providers (e.g., billing, scheduling systems)
To comply with legal obligations
To protect our rights and safety
With your consent

We do not sell your personal information.

6. Your Privacy Rights

You have the right to:

Access and obtain a copy of your medical records
Request corrections to your information
Request restrictions on certain uses or disclosures
Request confidential communications
Receive an accounting of disclosures

To exercise these rights, contact us using the information below.

7. Your Privacy Choices

7.1 SMS/MMS Opt-Out

Text “STOP” to opt out or “HELP” for assistance.

7.2 Cookies

Disable via browser settings (may affect functionality).

7.3 Access, Update, or Delete

8. Security of Your Information

We implement administrative, technical, and physical safeguards to protect your information. However, no system is completely secure.

9. Third-Party Links

We are not responsible for the privacy practices of third-party websites.

10. Children’s Privacy

We do not knowingly collect data from children under 13.

11. Changes to This Policy

We may update this policy periodically. Updates will be posted with a revised effective date.

12. Text and Email Communications Policy
Indiana Exceptional Medical Care, LLC d/b/a Allure Wellness Center

This policy covers healthcare-related texts and emails and promotional offers, consistent with your Consent to Receive Email and Text Communications form or another valid opt-in.

12.1 Types of communications

Depending on the consent you provide, we may contact you at your supplied mobile number and/or email address about:

Appointment reminders and scheduling updates
Billing or insurance questions
Office news, health tips, and limited service announcements
Promotional offers, including specials, discounts, and announcements about Allure Wellness Center services

12.2 Your consent and choices

We send communications within the scope of your recorded consent and applicable requirements. Providing contact details or visiting this website does not, by itself, enroll you in promotional messaging. Where additional consent is required for automated advertising texts, we obtain it before sending those messages. This policy does not expand a consent you previously signed.

Promotional messaging is voluntary and is not a condition of purchasing goods or services or receiving treatment. You may decline promotional messages and ask our office about available healthcare communication options. Please provide accurate contact details that you are authorized to use and notify us of changes.

12.3 Frequency and charges

Message frequency varies based on appointments, account activity, office updates, and promotional campaigns. Standard message and data rates may apply. Check your mobile plan for details. Delivery is not guaranteed; carriers are not liable for delayed or undelivered messages.

12.4 Opting out and getting help

Texts: Reply STOP to unsubscribe, or contact our office with your request. We also honor other clear requests to stop messages. You may receive one nonpromotional confirmation. A general STOP request may also stop healthcare-related texts; contact the office to arrange another communication method.

Emails: Use the unsubscribe link in a promotional email or notify the office to stop promotional emails. Essential healthcare or account emails may continue when permitted unless you also request a different communication method. Tell us if you want to stop both texts and emails or all electronic communications.

For help, reply HELP to a text, call 812-402-3700, or email support@myallurewellness.com. You do not need to submit a written request to withdraw consent. Opting out of promotional communications will not affect your care.

12.5 Privacy and security

Texts and emails may not be fully secure. Others with access to your device, account, or notifications may see them. We limit health information in ordinary messages and use appropriate channels for sensitive details. Do not send sensitive medical or financial information through ordinary text or email.

We do not sell, rent, or share mobile numbers, text messaging opt-in data, or consent with third parties or affiliates for their marketing or promotional purposes. Providers supporting our communications may process this information only as needed to deliver those services under appropriate confidentiality and security obligations. See our Privacy Policy and Notice of Privacy Practices for additional information. Communication consent does not waive your privacy rights or replace any separate HIPAA authorization required for a particular use of health information.

12.6 Urgent concerns

Texts and emails are not continuously monitored and must not be used for emergencies. Call 911 for an emergency. For urgent healthcare concerns, call our office directly.

13. Privacy Contact / HIPAA Privacy Officer

If you have questions, concerns, or wish to file a complaint:

Privacy Officer
Allure Wellness Center
4972 Lincoln Ave
Evansville, Indiana 47715
Phone: 812-402-3700
Email: support@myallurewellness.com

You may also file a complaint with the U.S. Department of Health and Human Services (HHS). We will not retaliate against you for filing a complaint.